Dr Penny Kyburz

Ph.D., B.InfoTech(Hons), G.C.Ed.(Higher Ed.), G.C.Acad.Prac.
Senior Lecturer
College of Engineering & Computer Science

Areas of expertise

  • Virtual Reality And Related Simulation 080111
  • Neural, Evolutionary And Fuzzy Computation 080108
  • Computer Gaming And Animation 190202
  • Psychological Methodology, Design And Analysis 170110

Research interests

Video games, game design, play experience, user testing, usability, HCI, interaction design, AI, technology policy, technology regulation, privacy, piracy, copyright


I am a researcher in the areas of experience, enjoyment, and AI in games and a veteran game developer. I developed the GameFlow model, which is a widely cited model of flow in video games.

I was the co-leader of the Games and Interactive Entertainment research group at QUT and helped to found the GRID Lab with tools for subjective and objective (biometric) measures of player experience. I have worked in various computer science research groups, including the Computer Human Interaction discipline at QUT, the Cognitive Engineering Research Group at UQ, and the Australian CRC for Interaction Design.

I have contributed to 20 digital games, which have garnered many awards, including four prestigious BAFTA nominations. I have devised usability methods and lead usability testing on AAA games, resulting in very high critic scores.

I recently worked in the Senate for 18 months as a policy adviser in communications, including telecommunications, digital rights, and broadcasting.

I have also worked to encourage women in technology for many years and lead an initiative at QUT to attract more women into games and IT.

Researcher's projects

GameFlow: modelling, measuring, understanding, evaluating enjoyment in video games

Available student projects

Video games - AI, player experience, user testing, design, programming

Technology policy - tech regulation, privacy, copyright, piracy, mass surveillance

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Updated:  18 April 2021 / Responsible Officer:  Director (Research Services Division) / Page Contact:  Researchers