Professor Sabine Benoit

Dr. rer. pol. habil.
ANU College of Business and Economics

Areas of expertise

  • Marketing 1505

Research interests

  • Service Marketing, in particular
    • customer participation
    • access based services
  • Sustainability
    • Customer perception
    • Supply chain liability
  • Food consumption
    • on-the-go consumption
    • health orientation



In February 2019 Professor Sabine Benoit joined the Australian National University, College of Business and Economics (CBE) on a fractional appointment while she remains Professor of Marketing at Surrey Business School (SBS), University of Surrey, UK. At SBS is a member of the Department of Retail and Marketing.

Her main research fields are Service- and Retail-Marketing. Her work has been published in leading international Journals e.g. the Journal of Service Research, Journal of Operations Management and Psychology & Marketing. She is on the Editorial Board of Journal of Service Research (JSR), Journal of Service Management (JoSM), Journal of Services Marketing (JSM), Journal of Service Theory and Practice (JSTP) and Journal of Business Research (JBR). From JoSM she received the best reviewer award in 2013. She has taught and teaches courses in Marketing, Services & Retail Marketing and Research Methods on Bachelor, Master, MBA and Ph.D. Level.

From 2013 to 2016 Sabine was Professor of Marketing at Roehampton Business School, Roehampton University, London, UK. She became Director of Research at Roehampton Business School in 2014. Before and starting in 2008 she was holder of the Lekkerland Endowed Chair for Convenience & Marketing at the EBS Business School, Wiesbaden, Germany. At EBS she was manager of the Competence Center for Convenience, Academic Director of the EBS Summer Schools and Chairmen of the doctoral committee. From 2003 to 2008 Sabine Benoit was Assistant Professor at the Chair of Marketing and Commerce at the WHU - Otto Beisheim School of Management in Vallendar, Germany, where she finished her Habilitation (post-doctoral degree) in 2008. Before this she was research assistant and doctoral candidate at the Douglas Endowed Chair of Service Management at the University of Hagen, Germany. She earned her doctoral degree in February 2004.


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Updated:  30 May 2024 / Responsible Officer:  Director (Research Services Division) / Page Contact:  Researchers