Internet Marketing Communications: Interactivity and Integration

Citation

Lawson, B & Gregor, S 2002, 'Internet Marketing Communications: Interactivity and Integration', IFIP Working Group 8.4, 2nd Conference on E-Business: Multidisciplinary Research and Practice, ed. Neils Bjorn-Andersen & Kim Viborg Andersen, International Federation for Information Processing (IFIP), Copenhagen, Denmark.

Year

2002

Field of Research

  • Pacific Peoples Information And Knowledge Systems

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