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(Near) Enough is (Good) Enough: When to rethink the zero tolerance level in road safety campaigning?

Citation

Dann, S & Fry, M 2007, '(Near) Enough is (Good) Enough: When to rethink the zero tolerance level in road safety campaigning?', International Nonprofit and Social Marketing Conference 2007, ed. Gillian Sullivan Mort, Griffith University, Brisbane Australia, pp. 212-218.

Year

2007

ANU Authors

Field of Research

  • Marketing Not Elsewhere Classified

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