Effects of the dimensions of ethnocentrism on consumer ethnocentrism: An examination of multiple mediators

Citation

Bizumic, B 2019, 'Effects of the dimensions of ethnocentrism on consumer ethnocentrism: An examination of multiple mediators', International Marketing Review, vol. 36, no. 5, pp. 748-770.

Year

2019

Field of Research

  • Social And Community Psychology

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