Smoke signals: The decline of brand identity predicts reduced smoking behaviour following the introduction of plain packaging
Citation
Webb, H, Jones, B, McNeill, K et al 2017, 'Smoke signals: The decline of brand identity predicts reduced smoking behaviour following the introduction of plain packaging', Addictive Behaviors Reports, vol. 5, pp. 49-55.Year
2017ANU Authors
Field of Research
- Social And Community Psychology