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The Australian National University

Classifying the narrated #selfie: genre typing human-branding activity

Citation

Eagar, T & Dann, S 2016, 'Classifying the narrated #selfie: genre typing human-branding activity', European Journal of Marketing, vol. 50, no. 9-10, pp. 1835-1857.

Year

2016

Fields of Research

  • Marketing Not Elsewhere Classified
  • Human Information Behaviour

Updated:  22 June 2018 / Responsible Officer:  Director (Research Services Division) / Page Contact:  Researchers