Classifying the narrated #selfie: genre typing human-branding activity

Citation

Eagar, T & Dann, S 2016, 'Classifying the narrated #selfie: genre typing human-branding activity', European Journal of Marketing, vol. 50, no. 9-10, pp. 1835-1857.

Year

2016

Fields of Research

  • Human Information Behaviour
  • Marketing Not Elsewhere Classified

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