A clash of modernities: Developing a new value-based framework to understand the mismatch between production and consumption
Citation
Wikstrom, S, Jonsson, H & L'Espoir Decosta, J 2016, 'A clash of modernities: Developing a new value-based framework to understand the mismatch between production and consumption', Journal of Consumer Culture, vol. 16, no. 3, pp. 824-851.Year
2016Field of Research
- Marketing Management (Incl. Strategy And Customer Relations)